Showing posts with label epublishing. Show all posts
Showing posts with label epublishing. Show all posts

Thursday, October 25, 2018

Wow, it's been a year!

Jeez, guys! I'm sorry I've been so MIA. I didn't realize so much time had passed.

Last year was busy and in many ways a great year. I really enjoyed my teaching job and got to do a *lot* of new projects which is probably one of the main reasons I let this blog sleep for so long. Then this summer several not-so-great things happened which definitely cramped my writing style both in terms of any blogging that might have happened and any novel writing. But that led to an amazing new chapter in my life: we moved to Hawai'i--the Garden Isle of Kaua'i, to be precise.

There's been a bumpy adjustment period. Many things have changed. For one thing, I'm now teaching middle school math! I really enjoy it, but it is very different from what I was doing before (one of the bad things that happened is that the district closed my school--I'm heartbroken about that). I've started a blog where I'm going to explain how to teach certain math lessons. It's mainly for the parents of my students to use, but you can check it out here, if you're curious.

There's a writer's conference locally in November and I really want to go! One of my goals for this new WiP, which is not set in any of my previous universes, is to attempt to go the traditional publishing route. I make no promises. I may lose patience with that very quickly. One of the reasons I indie publish is that I am a control freak so it really suits me to do everything myself. But I've decided I want to give it a shot, just to see what happens.

I'm snatching little moments here and there to work on the WiP. Like, sometimes only 15 minutes. It's better than nothing. And honestly I'm totally out of the habit of writing for long stints. I stayed home from work one day and could have written for hours and could only manage an hour or so.

For the current WiP I've been doing a lot more planning, outlining, etc. than ever before. I used to be such a pantser. But it's been a gradual process over the last few years propelled by the challenge of not having regular time to write. Now with my writing time in ever more brief snippets, the outline and brainstorms and character descriptions and everything are absolutely essential. There is no way I'd keep track of anything without them.

I have 29K words done and I wish I thought I could do NaNo this year. Maybe I'll try to set myself a more attainable goal and go for it.

How about you, where are you at with your creative projects? How have things changed for you over the years? Let me know in the comments!

Thursday, May 9, 2013

Quality Control for Indie Authors

I've read some bad ebooks.

I never post reviews for them, just because I don't want to hurt some poor struggling author's feelings. I admire anyone who puts themselves out there, you know. Sometimes, I email the author with notes for improving the book, but other times I just don't post anything. I've had folks send me novels to review who are probably scratching their heads.

However, my policy on this is probably going to change, because I just can't stand how badly written ebooks reflect on all ebooks. It's not something that only makes the author of the flawed book look bad. It makes all self-publishers look bad. How can I expect readers to wade through the bad to find the good, when I myself can't seem to do it? It's frustrating, because the best thing for ebooks sales is word of mouth, but you don't get word of mouth until a certain number of people read your book, and a lot of people are just avoiding self-published books because they think 90% of them are crap, and they're right.

I've been talking about this on one of the groups I belong to on Goodreads. It really surprised me when several fellow members posted answers to my initial post saying that they don't see what the big deal about good grammar is, and that some readers/reviewers suddenly think that they are "English teachers" as soon as they pick up an indie book, and that there are too many grammar Nazis. What this tells me is that these authors don't care if their books have major grammatical and stylistic flaws. The fact that they view people who care about grammar as "Nazis" and, worse, "English teachers"... well. I say, if an English teacher reads one of my novels and thinks it's good, then I've really done a great job. And I want that. I want my books to be that good.

There are a few folks on GR who are talking about putting together some sort of consortium of authors/readers/reviewers who would evaluate books for their writing quality (not in terms of content, but in terms of grammar etc.). I may participate in that. I'll keep you posted.

How about you? Do you care about grammar and style when you read a book, or does story just trump everything else? What sorts of things make you pause when you're reading (not in a good way)? If a consortium formed to evaluate books on their writing quality, would their seal of approval make a difference to you?


Monday, April 29, 2013

Myadar's Flight is out!

Myadar's Flight, the third episode in The City Darkens, is now available for purchase from Amazon and Barnes & Noble. Like the other episodes, it is priced at $0.99.

Here's my description (SPOILERS if you haven't yet read Myadar's Snare--which you can download for free here--and Myadar's Betrayal):

Myadar has struck a blow against Reister, but she still hasn't found Bersi or figured out a way to escape Helésey. After the success of her first foray into the city disguised as Raud Gríma, she determines to don the costume of the legendary highway robber again. This time, however, things will not go as planned.

So far April has been great for sales. I've sold over three times as many books as in any prior month (although since that number was never very high, it's still not like I can quit my day job). It's super exciting, though. I love knowing that people are reading my books! I just hope they enjoy them, too.

What do you think of the cover? Do you have a favorite of the covers for the parts of The City Darkens, yet?

Monday, March 25, 2013

COVER! OF! PART! ONE!

If you follow me on Twitter you may have noticed that I was really fretting over the creation of my covers for the decopunk serial novel I've been working on, The City Darkens. I wanted a deco feel, and the closer I could get to a tribute to Fritz Lang's Metropolis, the better. Since part one is almost ready to be published (maybe tomorrow!) the time had really come to confront my fears and get to work on the cover. So I collected some images on Pinterest and sat down at my dining room table with all of my boxes of art supplies, none of which I have touched in over a year, and this is the result:
I'm really pleased with it. If you are familiar with the posters for Metropolis, you might recognize the one I like the best:


I realize my font is a bit hard to read, but I figure the title will be all typed out nicely at the top of the page next to the cover, so it's really more about catching the eye and also communicating the Lang inspiration and deco quality.

My husband asked whether I'll get in trouble for the similarities. My understanding is that as long as an image is 75% altered from the original, you're okay. Now, I can't claim that I ran any sort of algorithm, but I did change a lot in the picture. I think I'm okay. Would you agree?

Anyway, be on the look out for the soon to be published first episode of my novel, The City Darkens: Myadar's Snare. Yay!

Thursday, March 29, 2012

Marketing: Doing Nothing Works Better?

In the first week of March I made a list of things to do for my writing/publishing goals. Among those things was to start marketing my books again, at least on Twitter. Over the last year I've gone through different phases with the marketing. I got a couple of book review bloggers to look at my books, but mainly I've sent out tweets promoting them. In the beginning this did seem to make a difference. Then I stopped doing anything to promote the books and even pretty much stopped blogging, because I was pregnant/a new mommy and my head just wasn't in it. And now since early March I started up again. Here's what I've observed:

Marketing seems to have no effect on my book sales, at least the tweet marketing. In past months when I wasn't doing any I sold an average of five books a month. This month, with renewed attempts to market, I've sold one.

I've been giving away books as thank yous to long time followers (let me know if you didn't get a DM on Twitter with a coupon code--I think TweetAdder has been patchy with this) and also new followers. The long-time followers got a coupon for Veronica in Paris, and the new followers got a coupon for Broken Ones. So far, about a dozen people have downloaded Veronica in Paris, and one person has downloaded Broken Ones. Generally, I sell about three copies of Veronica for every one copy of either Broken Ones or The River and the Roses. I thought it was because Veronica is priced at $0.99 and the other two are $2.99. But this would indicate that some other factor is at work, since I offered both for free.

Veronica is a novella, while Broken Ones is a full length, if short, novel. I've heard that novellas are popular--I didn't really believe it, though, because I like long books for the most part.

Veronica is a romance and is set in Paris, so it has a travel aspect. Broken Ones is a ghost story. Could people be tiring of the glut of paranormal novels out there? I think this is a possibility. Look at the popularity of The Hunger Games and the Steig Larsson books. No paranormal there. And everyone on Twitter seems to have a paranormal novel to sell. Myself included, of course. It's frustrating because I like paranormal stories a lot, I always have. But I think maybe some of these authors are just trying to sell what they think is popular. Did they all watch every single episode of Charmed via DVR, like me? I don't think so! Anyway, whether all of these authors are sincerely into vampires (or witches as the case may be) or not is irrelevant. I think paranormal may be in oversupply.

Then there's also the possibility that more people downloaded Veronica because they've known me for a while now and they wanted to give my book a try. It was free, so why not? Whereas with Broken Ones, it was offered to folks who've only just "met" me so it's much more of an unknown entity.

What do you think? Have you offered a book for free? What results did you get?

Do you think there's an oversupply of paranormal fiction? What genre are you into these days?

Saturday, April 23, 2011

Weekly Update on the ePub journey

No new sales, unless you count one free download to a reviewer. But the good news is, I'm starting to get the books reviewed, and the reviews are positive! The very latest was 5 stars (well, "ratties" by this blogger's system) for The River and the Roses. She said she couldn't put it down! Yay! That sort of thing is SO GOOD to hear, because I do get discouraged. I worry that I have an unrealistic sense of how good my writing is. I don't think it's the best ever, you understand--but I do think it's just as good and sometimes better than a lot of what's already bestselling. But it's like that verse in Desiderata says,
If you compare yourself with others,
you may become vain or bitter;
for always there will be greater and lesser persons than yourself.
Not to mention the Fate Factor, as Nathan Bradsford recently put it. How much luck do I need to make this writing-as-my-day-job thing happen? Quite a bit, I suppose. Oh, for a blog post that literally made me laugh until tears streamed down my face, on the topic of whether you're ready to be a professional writer, go here.

But anyway, marketing helps. And I haven't really been doing a ton of that lately--not for a little over a week, other than to tweet links to my recent reviews. I'm holding back, because I figure I need to accumulate more followers... but I do think I'll be making some announcements about the sequel to River coming out: The Fire and the Veil. You, my beautiful blog readers, are the first to know. The question is, when? I need to get it beta read and to put it through its paces on my writing forum. This whole process will probably take a minimum of two months. So I think announcements about it probably need to wait until the launch date is a good deal closer.

Sunday, April 10, 2011

fixing the formatting

So I finally got to the bottom (more or less) of the weird formatting problem. As far as I know, it only turned up in Broken Ones (although I ended up reformatting The River and the Roses, just to be safe). Some em-dashes, for no apparent reason, were different from the rest, and as such, unreadable to most ereaders. They would instead show up as 3/4 signs. Just figuring that out took me a while. Then fixing it was a real pain, because I'd copy the bad em-dash and try to do a Find/Replace, only to have Word inform me that there were no such symbols to be found in the document. And I'd be staring at a page with four of them. Argh.

So for the benefit of those who are reading and thinking, how do I avoid this happening to me? I'm going to tell you the best way I've worked out to format a clean copy, free of bizarro em-dashes or other glitches.

First off, read the Smashwords Guide on how to get rid of things like text boxes and inconsistent indents--I never do these even in first drafts so they are not a problem for me. And let me say, if you use tab to indent your paragraphs, it's time to break that habit. The Smashwords Guide gives excellent instructions on the proper way to indent, and I won't go into that here.

The following instructions are based on Guido Henkel's guide to formatting, although I have made several alterations to deal with my em-dash issue and also some other problems I ran into with it. Also, his guide is long and can be intimidating to get through, although I recommend reading it if you want a more thorough explanation of why you're doing each step than you're going to get here.

Download JEdit and Calibre. These are both free programs and you'll need them to make your clean, glitch-free formatted ebook. There are other similar programs out there--if you're confident using them, do so. I know virtually nothing about them and can't adapt my instructions--I can only tell you how I did my formatting, and I used those two programs.

Before you start these steps, go into your word processing document and make sure you have all curly quotation marks. You may choose to do Find/Replace on each type, to be sure: there are “double” quotation marks and ‘single’ quotation marks. Make sure all of these are curly. You also need to Find/Replace all typed out ellipses to a symbol representing ellipses. That is, you probably have three periods in a row, like this: ... but what you need is a single ellipses symbol, like this …  . They look pretty much the same, right? But if you use the arrow keys to go over them, in the first instance you have three separate characters, and in the second, just one. You can copy and paste from this page into your Find/Replace boxes, if you like.

Okay, now that those preliminary steps are out of the way, we're ready for the process that will kill glitches in your formatting. Take a deep breath. There's some code coming up, and it can look scary. It's okay, though--you're just copying and pasting, and finding and replacing. You can do this.

Steps to Clean Formatting

In your Word doc:
1. Find/Replace: In Find box, type Ctr + i and in Replace box, put <i>^&</i>  . Replace all. (This preserves any italics you've got in your document for later--if you don't do this step, you'll lose all italic formatting.)
2. Ctr + A   Ctr + C   (Selects your whole document and copies it.)
3. Open Notepad (NOT WordPad), then Ctr + P  (Pastes your whole document in Notepad, killing all weird hidden Word formatting that is destined to mess you up later. Also known as the "Nuclear Option" in the Smashwords Guide.)

Now working in Notepad.
4. Find/Replace all em-dashes with --
Select an em-dash from your document and copy it, paste it in the Find box, then manually type the two hyphens in the Replace box. These will be replaced with real em-dashes later in JEdit, in such a way as to prevent weird 3/4 characters and the like from turning up. You might want to scroll through your document and make sure you don't spot any lingering em-dashes; but chances are, you got them. Also, while you're scrolling, look for empty box characters--just little squares. These are nasty symbols that cause glitches. If you find one, highlight it and copy it. Determine what it was supposed to be (in my case, an em-dash), and do a Find pasting in the box, Replace for what it was supposed to be.
5. Ctr + A    Ctr + C     Open JEdit, then   Ctr + P

Now working in JEdit.
6. F/R    ^(.+)$   with   <p>$1</p>    (This will put <p> and </p> symbols around each line)
7. F/R     with   &hellip;   (Copy that code from this page, including the semicolon.  DO NOT do this until you have replaced all three-dot ellipses with a single ellipses symbol--otherwise very weird stuff happens.)
8. F/R   --    with   &mdash; 
9. F/R  curly right    with  &ldquo;  and left    with &rdquo;
10. F/R curly right    and left    single quotes with  &lsquo;  and  &rsquo;
11. Save with an .html file extension. You will have to manually type .html after the file name.
12. Copy and paste the following at the top of the file, before any text:

 <?xml version="1.0" encoding="utf-8"?>
<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Strict//EN" "
http://www.w3.org/TR/xhtml1/DTD/xhtml1-strict.dtd">
  <head>
    <style type="text/css">
      html, body, div, h1, h2, h3, h4, h5, h6, ul, ol, dl, li, dt, dd, p, pre, table, th, td, tr { margin: 0; padding: 0em; }
           p
{
  text-indent: 1.5em;
  margin-bottom: 0.2em;
}
p.chapter
{
  text-indent: 0.1em;
  font-weight: bold;
  font-size: 1.5em; 
  page-break-before: always;
  margin-top: 5em;
  margin-bottom: 2em;
}
p.centered
{
 text-indent: 0em;
 font-weight: bold;
 font-size: 1.2em;
 margin-top: 1em;
 margin-bottom: 1em;
 text-align: center;
}
span.centered
{
  text-indent: 0em;
  text-align: center;
  font-size: 1.2em;
  font-weight: bold;
 margin-top: 1em;
 margin-bottom: 1em;
}
  </style>
  </head>
  <body>
13. Put </body> at the end, after all text.
14. F/R  <p>Chapter    with    <p class="chapter">Chapter    (Unless you have not named your chapters, "Chapter 1" etc.--in that case you probably can't use Find/Replace and will have to go through and manually replace the <p> in front of your chapter heading with <p class="chapter"> . <p class="chapter"> still should have the word chapter in it, even if you don't use the word in your chapter headings--in the code, it refers to a style.)
15. Put <p class="chapter"> in place of <p> in front of any chapter-like heading. You may want to do this for About the Author, for instance. Note that this heading style is not centered, though, so it's probably not the best choice for your title page.
16. F/R <p>section break symbols</p> with <p class="centered"><span class="centered">section break symbols</span></p>   (Except replace the phrase "section break symbols" with whatever you use as section break symbols, such as *** or ~~~, so it would look like <p>***</p> and <p class="centered"><span class="centered">***</p></span>)
Note that you must have both the p class="centered" and the span class="center" and corresponding closing code </p> and </span> to properly center text. Guido explains this if you want to know why.
17. Through your computer's start menu, open Documents and double-click the .html document you're working on to check how it looks as a webpage. It will automatically open as a new tab on the web, also long as your browser is capable of making tabs.
18. Apply heading formatting wherever else it needs to go, like the title page.
I've created additional p class="centered" + span class="centered" formats with different names (eg. p class="centeredsmall" + span class="centeredsmall") in order to have some additional options for centered text in various sizes, etc. Copy the original ones, paste after the originals, and change the names. You must make sure both the p style and the span style have identical codes and don't contradict each other. To mess with sizes, simply alter the number by font-size, for instance. I like to mess around with this, saving and then reloading the webpage that corresponds to the file, to see how it looks.

Once you're satisfied with all of that, you have your basic .html document. You can use this to upload to Amazon. ALWAYS look at the preview they offer, and be sure you like what you see.

In order to use this document on Smashwords and B&N:

Smashwords
Highlight the entire webpage of your document and copy it (Ctr + C). Paste that into a Word document. Make sure your Word document doesn't have any weird spacing or other default formatting that will annoy Smashwords. Use their guide if you aren't sure.
Save in .doc format. That's what you upload to Smashwords.

B&N
This is why you need Calibre.
1. Open Calibre.
There is a row of buttons at the top--we'll be using several of these.
2. Open your .html document in Calibre by clicking "Add Books."
3. Select your .html document in the book list, and click on "Edit Metadata."
Fill in the information (Title, Author, ISBN if you have one, etc.) and upload your cover.
4. Making sure your book is still selected, click on "Convert Books."
In the upper right hand corner, there's a drop down menu of format options.
You can convert to MOBI here if you want, and upload that to Amazon instead of the .html, and it will be faster--also, if Amazon throws up an error when you try to upload your .html, doing this can fix that.
For B&N, convert to EPUB.
5. Click on "Save to Disk" and select a folder in your documents you'll have no trouble finding later. Calibre will create a new folder within the one selected, most likely titled after your author name. Your book document is in there.
6. On B&N when you upload your book, browse into that author folder and choose the EPUB file of your book, and upload that.
Their preview will even show your cover, as long as you chose one when you were doing metadata. It's very cool.
ALWAYS CHECK THE PREVIEW.

You're done. I'll let you know if I run into any more problems, but it's my conviction that going through these steps will give you a properly formatted, glitch-free eBook.

If you have more complicated formatting, such as images to include, PLEASE read Guido Henkel's guide. I in no way have his expertise--I'm merely posting what I figured out after hours of trial and error, AND with his help. I emailed him twice with questions, which he graciously answered. So I owe almost all my formatting to him, and the rest to Smashwords.

Saturday, April 9, 2011

Weekly eBook Sales Update.

Things are moving along!

The only fly in the ointment? Two readers have reported some formatting issues in two different Kindlebooks. I suspect it's the em-dashes, which some ereaders don't translate correctly. I am, at the moment, pretty stumped about how to fix this. The two readers both got their books from Smashwords (right Kathryn?) so I have no way of uploading the html version Guido Henkel teaches you how to make which is the only one that would address this, as far as I know. Smashwords only takes .doc files. So mostly at this point I'm crossing my fingers that the formatting won't be bad on most ereaders. On my laptop, using Amazon's Kindle for PC app, I am unable to reproduce the formatting bug. And I'm also unable to bring it up on my actual Kindle.

Another possibility would be to find/replace all my em-dashes and make them into "--" instead. I'm reluctant to do this without more of a sense of how pervasive the problem is, though. The "--" just doesn't look as professional to me. It's probably just me being anal. What do you all think?

Anyway, to the numbers!

Smashwords, total sales by title:
Broken Ones = 5
Veronica in Paris = 2
The River and the Roses = 4

Amazon, total sales by title:
Broken Ones = 4
Veronica in Paris = 4
The River and the Roses = 2

B&N, total sales by title:*
Broken Ones = 0
Veronica in Paris = 1
The River and the Roses = 0

*Keeping in mind that B&N has a reputation for being slow to report sales.

Total sales of all titles, just this last week: 14

Total sales since the beginning: 22

My sales have almost doubled since the first week. This is very encouraging! I've been submitting my books for bloggers to review. I'm hoping once the books get reviewed, they'll really start selling.

By the way, if you have a minute, something you can do for me is go to the sites of each book and select some of the tags associated with each. For instance, The River and the Roses has the tags: psychic, ghost, mystery, etc. The more times people click on these tags (signifying that they agree with them) the higher up in certain lists the books go.

For Amazon, US, go here. That should bring up my three ebooks. Select one and scroll down the page until you get to the tags. Click on a few of those. That simple!

For Amazon, UK, go here.

For B&N, go here. Edited to add: I can't seem to find tags on B&N--did you? I think maybe they don't do them. Please let me know--sometimes I don't see the same stuff because I published the book.

Smashwords doesn't do tags the same way.

Anyway, THANK YOU whether you have a chance to do that or not--just that fact that you are here, reading this blog, shows me that you are supporting me.

Please comment and let me know how your own pursuits are going!

Tuesday, April 5, 2011

the aftermath of my week long writing binge...?

I have these ambitions.

I decided that spring break would be filled to the brim with writing, editing, and publishing... and that happened. I published three books (although I'm going to have to upload a new copy of the third, because I rushed it and then realized I needed to still fix a few things). I finished the first draft of the WiP. I came up with a new story idea. I pretty much drove myself nonstop for ten days (we had a snow day added to the break). It was wildly productive.

And now I'm tired.

I don't regret it. At all. But there's a part of me that's really dissatified with the fact that I can't keep that pace up ALL. THE. TIME.

I decided to make April my personal NaNoWriMo. I planned to come home every day after work and write, like I did in November. That hasn't really happened. Yesterday I came home and took a nap on the couch. Today the hubby took me out to eat, and I'm dreaming of just going to bed right now--and it's 7:30pm.

And I know I'm genuinely tired, because even though I have that whip-cracking inner voice going off about it, it's a very faint voice, and the rest of me can't muster up any energy to care.

I've done the rewrites on the third book. I could take it down from the sites and put the new version up right now. It probably wouldn't take me more than fifteen minutes to do. And then, I could find all the reviewer-blogs I've been collecting and start submitting my books to them like I've been intending. This would be a good marketing step. But it's probably not going to happen tonight.

Tomorrow, with any luck, I will make it home earlier from work, and I'll have time for a nap if I need it, and then I'll find the energy to do the new uploads and write some more for ApriNoWriMo.

I think, actually, with ApriNoWriMo, two things are slowing me down. 1) Definitely my fatigue. 2) The story idea. It's not a bad story idea, but it's a new one, totally outside my Veronica series, and as such, I'm not bought in to it yet. I takes me a while to get bought in, which is why I like the NaNo format--I'm in such a rush to get words down by the deadline that by the time the month is over, I've bought in at some point without even noticing. So what I may need to do is come up with Veronica Barry: book 3. One of the lovely things about writing VB: book 2 was that I slipped right in--no initial struggle to form an attachment. That was way cool. So maybe I don't need a break from it, as I had decided when I finished the first draft of book 2 during spring break. Maybe I need a little breather and then to dive right back into Veronica's story...

Something to ponder.

My question to you is, how do you deal with fatigue? Do you ever push yourself very hard and then pay the consequences? How do you handle that, if you do, or avoid that, if you don't? Do you write in series? If so, do you take breaks between each book to write something else, or remain immersed in your series' world?

Saturday, April 2, 2011

quick numbers update

For those who are interested in my experience so far with epublishing, here's the update for week 1.

Sales by title:
Broken Ones
Smashwords 2, Amazon 2, B&N 0*
Veronica in Paris
Smashwords 2, Amazon 2, B&N 0*

Total sales this week: 8

*I've read that B&N can take a while to report sales, so there may be some that I don't know about.

So... eight! Several bought by people I don't know. In fact, the first purchase was by someone on twitter. SO. COOL. I about died and became one of my own ghosts, people. And every time I check my numbers and one's been added, it's like, JOY!

Even if my books never take off, this experience has been worth it. It's so worth it to know that people out there are reading my books. And from what one person has told me in direct twitter messages--enjoying them! And it's not even the same twitter person. Ha.

This week has been amazingly productive. It was spring break, and I used just about every waking moment (minus showers, meals, and dog walks. Oh and sleep. But not a lot of that--I'm too manic at the moment)doing something writing-related. Here's what I did:
  • Finished the WiP, The Fire and the Veil.
  • Finished the RiP, The River and the Roses.
  • Created 3 finished covers and started collecting possible images for The Fire and the Veil.
  • Published 3 ebooks, Broken Ones, Veronica in Paris, and The River and the Roses.
And I also did a bit of critiquing. And I intend, now, to do some more of that. I've gotten so much help from fellow writers. It would be gratifying to give back a little!

And I've got some ideas percolating... short stories? Novellas? Novels? All I know is I'm going to try to do ApriNoWriMo. So whatever happens happens.

What about you? What successes have you had recently? What goals do you have for April?

Tuesday, March 29, 2011

a realization

Bear with me, you probably realized this ages ago. But for me, it's a recent thing. I've figured out what I think the coolest thing about epublishing is.
  • the immediate gratification? No.
  • the royalties? No.
  • the control over just about all aspects of the book? Sort of.
To properly explain the coolest thing about epublishing, I have to backtrack. Let's go back to January, when I entered the ABNA contest with my novel, The River and the Roses. I also started perusing the ABNA forum, which is full of wonderful, supportive writers, by the way. I highly recommend it. One thread prompted everyone to submit their first paragraph to be evaluated. So I did. Originally, my first paragraph was nearly half a page long, and contained a detailed description of my character. Zzzzzz. But I'd never thought about it before: how you open your novel can make a huge difference in your reader's interest.

For years I wrote for myself, creative writing teachers, and writing groups, but didn't have any interest in pursuing publishing (I was intimidated). When I was in my teens and early twenties, I read a lot of books on writing. Then I eventually consciously stopped doing that, because it was fueling my internal editor, and my internal editor, when fueled, is a nasty mofo. My point is that while I knew some things about writing, I really never paid any attention to writing to sell.

So going on that forum opened my eyes: the first paragraph of my novel would put people to sleep. Okay. So I gave that some thought. At what point in The River and the Roses did things really start to pick up? Well, that question was easy to answer. My main character, Veronica (the same Veronica as in "Veronica in Paris" fyi), has been repressing her psychic ability for most of her life, but when a murder happens near her apartment, a nightmare-vision of it overcomes her defenses. This is the inciting incident for the novel. I figured, perfect. I'll start the novel with the dream, and then flashback over the day leading up to the night of the murder (important stuff happens that I couldn't cut out). I sent this new version to a couple of my beta-readers, and they both liked it a lot. So I thought, alright. I'm good. I'm ready for this novel to go to the contest. And I posted the new opening paragraph. That's when some comments I got started to make me uneasy.

"Never open with a dream."

Agents hate it. You'll sink your manuscript the moment the agent realizes you're starting with a dream.

At first I figured, well, maybe that's true most of the time, but Veronica is a psychic. She's very much inspired from tv's Medium. How can it be wrong to open with a dream in her case?

But the more I read, the more this got hammered home. I read agent blogs. I read other forums. I read articles. Everyone said the number one bad way to open a novel was with a dream. So I scratched the opening and started over. I tried starting the novel a few minutes after the dream, when Veronica finds the body and the police arrive. She's in shock, there are flashing lights, they're taking her in for questioning. Exciting, right? Good opening, right? No, apparently not.

Disoriented characters are a no-no, too.

Plus, this flashing forward and then flashing back to the day that preceded it wasn't going over well with critiquers either.

So I went back and cut the flashforward scene entirely. Now I was left with a similar opening paragraph to the original, although I'd chopped the description down a lot. But still, it was pretty low energy. So I tried cutting the very beginning out and starting a bit later, when Veronica is at least doing something, planning a party and shopping, and after a couple of short paragraphs she has her first weird psychic thing. Nothing major, like the dream, but still.

So, I got it, right? It's a decent opening, right? No.

"You have to start with action! You have to grab your reader by the short hairs and yank them into your book!"

Sigh. I wrestled with ideas. I'd come up with something, and then throw it out. It got so I hated that opening chapter. And then I came up with a new thought, which tied in to a subplot I had already decided to introduce throughout the rest of the novel. I wrote it up: Veronica is walking her dog on the morning of the day of the murder, and she sees a ghost. She's embarrassed because she reacts to it and no one else can see it. Good, right? You guessed it. No. Too dream-like.

Luckily for me, at this point, one critiquer said she did like it, and she pointed out some ways to ground it more so it wouldn't feel so dreamy. So I took her advice, and I'm pleased with the result. I'm not changing the opening again, people. I'm done.

So this is a super long-winded way of getting at the coolest thing about epublishing, but I still have more I have to tell you before I can get to it. Still there? I'm amazed.

While I was laboring over my novel's opening, I was also still reading novels before bed. I read one called Unholy Ghosts, by Stacia Kane. Good paranormal suspense book: I recommend it. As I started this novel, it struck me that Kane opened it exactly right. High action, introduces the character and what she does, etc. In fact, it was so perfect, I felt like it must have gone through the vetting process at absolutewrite. As a quick explanation, absolutewrite is a big writer's forum. It's got some amazing people on it. There are experts who will explain things to you never thought you could find out about (in my case, arson investigation, the territorial disputes between PDs and FDs, Koreans and shamanism, and more). There are people who will give you step by step instructions to accomplish some formatting feat in your Word document. And there are the Share Your Work boards. Maybe it's because I opened myself up to it by saying, "Critique me with your gloves off," but I have gotten beat up one side and down the other of those forums. The worst being "Query Letter Hell." But my first chapter of River didn't fair well, either. And to be honest, most of the feedback I got wasn't very helpful, because people would say I was doing this or that wrong, and never suggest how I could do it right. Anyway. So I'm reading Unholy Ghosts, and I'm thinking, man, Kane is nailing it. She's got it down. Her book would totally pass muster on absolutewrite. Yeah, because she's a mod there. No joke. And there's nothing wrong with that. Is there?

"We are the same"

I started to think about this experience I'd been having, with the opening. And I'd also been reading a lot of articles and forum posts about other right and wrong ways to do things (you can even see the results of some of that in my blog post from earlier this month about naming your character and ending your novel). In fact, I became obsessed with the idea that I could write a perfect novel that followed all the rules (a bit like Kane's). I started gathering all of the rules I could find in a notebook. I outlined a novel to follow every one of them.

And then one day, as I was walking my dog and chatting with my husband, I started feeling uneasy about it. Not so much because I learned long ago that I can't force myself to write something, even if I like the idea (Stephen King talks about how he wishes he could write like Amy Tan, but he can't--I can totally relate--I want to be Jacqueline Carey so much; it's like she took all of the things I love and put them in Kushiel's Dart... but I can't write like her). But because I started to think, wow, eventually all the commercial novels out there will be fundamentally the same. Not the stories, but how they are told. A horror novel and a mystery novel and a western and a romance--they'll all start the same way, follow the same path, and end the same way. Not blatantly, you understand. But the skeleton will be the same--start with some nondreamy exciting incident, go through the correct number of plot steps, include all the important aspects of a plot, and end by tying all of those together. And the only novels that won't do that will be from established authors who can get away with ignoring the rules.

I already can tell you the ending of most movies or what a character will do next in tv shows without having seen them before. Knowing the structure and rules of novel writing means I can do the same thing when I'm reading, and the best I can hope for is that while I'll know a twist is coming, I won't quite have figured out what it's going to be.

How sad is it to know a twist is coming?

Which brings me, at last, to the coolest thing about epublishing.

There are no more rules.

Don't get me wrong. I think River's Veronica-sees-a-ghost opening is good, and I'm keeping it. I'm glad I had to work on it so much, because I do think it's better for it. But the cool thing is, if I want to open my next novel with a dream, because that's the best way to open it, I can. No agent will look at it and say, "Damnit, another dream opening!" and throw it in the garbage. Epublishing means the only people I'm beholden to are my readers. I'm guessing that breaking all the rules may create a big mess, but just think of the creative possibilities of that mess! Just imagine the weird directions novels can now go in! Or, how about this... I have a critiquing partner on a forum who wrote an epic fantasy that's the first book in a trilogy and it's something like 200K words. He's been told on forums like querytracker that he's got to cut that thing down because no agent will consider publishing a first novel that long, epic fantasy or not. But he feels that it's already as trim as its going to get. So if he epublishes it, does he have to amputate some part of it that he feels is vital to the story? No! How cool is that?

I know what you're thinking. You're thinking, "Is this really a good thing? Don't authors need the gatekeepers in traditional publishing to force them to tighten their prose, make better plotting decisions, etc.?"

I put it to you that the answer is no. The only people authors need to please are readers. If my friend publishes his epic and he gets readers, that's all that matters. Now what may happen is that when an author puts a novel up, very few people will buy it, because it has massive flaws and gets bad reviews. Then it's time to go back to the drawing board. And who wants to have to keep pulling their novel off the retail pages to fix it? No, I think good authors will work their hardest to create the best novel they can to begin with anyway. Most of us are not hacks trying to throw a few cliches together and thinking it will sell. Most of us love what we do. We love our characters. It matters to us that a story hang together well. It feels good when you come up with a solution to that plot point nightmare you've been struggling with for weeks. So while there will be people who epublish before their novel is ready, they'll learn. And once they do, they'll become better writers for it. And best of all, the novels they will produce will be original and wonderful and not fettered down by rules!

Pretty cool, huh?

You've made it through this whole post. That means you have an unusually robust attention span. So tell me, what do you think about all of this?

Saturday, March 26, 2011

epublishing your novel

I'm so excited. I've epublished my novel, Broken Ones, on Smashwords, and it will soon also become available electronically on Barnes & Noble and Amazon. Clicking the "publish" button on Smashwords was SO COOL. Seriously. So cool!

So I had to do a fair amount of research to get it all done, and I thought I'd bring my findings here so that perhaps someone feeling as overwhelmed as I did yesterday can get it all in one place.

First of all, publish to at least these three retailers: Smashwords, Barnes & Noble, and Amazon.* Every retailer has their own format to follow for epublishing. This is annoying, and I suspect when we move out of this "wild west" era of epublishing, one of the things that will happen is standardization of formats. But in the meantime...

The simplest order to epublish is as follows (at least in my experience):
  1. Publish to Smashwords
  2. Publish to B&N
  3. Publish to Amazon
Why? Because Smashwords has this wonderful free guide: Smashwords Style Guide. Warning: it is 73 pages long. Don't be intimidated, though, the first two dozen pages or so just tell you why using their guide is useful. The bulk of the instructions exist from around page 25ish to page 68, and there are a lot of images. And it is totally worth doing what they advise.

One thing I didn't think they made clear is that they won't take a .docx file. Only .doc, so "save as" .doc (it's listed as Word 97-2003) if you're using the latest Word.

Once you have your Smashwords formatted document, it is way easy to convert it to B&N and Amazon. Just remove the Smashwords copyright info and replace it with the appropriate info for whichever format you're doing. On the B&N site, you can upload the Word doc as is. For Amazon, you have to convert the file to html. Don't worry, all that means is "save as" a web page or as html, depending on what your program calls it.

Always look at the preview. When I first uploaded my file to Amazon I saw I had lost my paragraph indents. Then I realized I'd uploaded the .doc file, not the .html file. Because Amazon will take a .doc file, but the .html file keeps all that nice Smashwords formatting you created whereas for some reason it loses some from the .doc file.

Alternately, you can use Guide Henkel's guide to formatting, which provides you with step by step instructions for creating a clean, issue-free html file. Note that you cannot use this file for Smashwords. You definitely can for Amazon, and I didn't try for B&N. I ran into one problem with it, and commented on Guido's blog, and he responded within like, an hour. Really supportive. If you do decide to go with this guide to format your Amazon Kindle, be aware that the first line in the style sheet needs to be changed. Quoting Guido here from the email he sent me:

Simply change the first line in the style sheet

       html, body, div, h1, h2, h3, h4, h5, h6, ul, ol, dl, li, dt, dd, p, pre, table, th, td, tr { margin: 0; padding: 0.1em; }

to this one

       html, body, div, h1, h2, h3, h4, h5, h6, ul, ol, dl, li, dt, dd, p, pre, table, th, td, tr { margin: 0; padding: 0; }

and you will be fine. Kindle does not interpret the padding command properly and applies it only to the left side of the page.

When you're ready to upload your formatted book:

Have your bank account information handy when you are ready to upload your book. This will save you time and help you avoid annoying your significant other by asking him/her five different questions about your bank account. Believe me.

I created a paypal account for B&N because they pay you every time you earn $10 with paypal, versus every $75 if you choose to be paid by check.

A note or two about creating a cover:

You can do it yourself. I did. There are places online with free stock photos and illustrations, but in the end I went to dreamstime and set up an account, and paid $9.99 for 8 credits to buy a 4 credit image. So I paid, essentially, $5.00 for my cover and the right to use its photo commercially. I then used Paint to add the title and my name. I chose my photo carefully, as I wanted to combine the concept of "broken" with a sense of hope, and I also wanted a literal broken window since two windows get broken in the book. I also like to think the sunbeam could be a ghost image, but that might be stretching it. And I also carefully chose the font and how to format it. I suggest you look at your cover as a thumbnail in your file directory, because it will be that small (or nearly) in some of the directories Smashwords lists it in. If you can't read your name and title, start over.

You want an image that is minimum  800h X 600w because that's the minimum required by all three companies, I believe. At least two out of the three, for sure.

If the thought of creating your own cover gives you hives, you can, I'm told, go to DeviantArt and hire an artist on the cheap. One person told me it would cost around $35. One of my critiquing buddies is going to have his nephew do his cover. There are lots of possibilities.

Finally, some things to consider:

  • Price: if you go by what epublishing guru J.A. Konrath says and does, price your ebook at $0.99 for promotional periods, then raise it to $2.99. Why? For one thing, on B&N and Amazon this makes a big difference in terms of your royalties. B&N Nookbooks priced between $2.99 and $9.99 earn 65% while anything outside of that range earns 40%. Amazon Kindlebooks priced between $2.99 and $9.99 earn 70% while everything else earns 35%. So once you've got some momentum going on your sales and you have some five star book reviews, it may make sense to raise your price to $2.99, especially if your book is at least 65K words. Readers apparently judge value based on length a lot of the time. I've also read that some authors prefer not to list at $0.99 indefinitely because the $0.99 ebook attracts a certain kind of reader, and that kind of reader can be unpleasant. I wish I remembered which blog I read that on, because I'd link to it, but I don't, so do some searches for more information.

  • Don't publish your book until you've given it revisions and a thorough edit. I mean, don't get me wrong, I probably missed some typos in my novel--I think I catch them all, and they still slip by me, masters of stealth that they are. But I think typos are forgivable. What hangs me up when I'm reading are things like passive voice, overuse of to be verbs, etc. And stories that confuse me, etc. So don't put your book out there until it's been through some beta-readers, etc. Broken Ones had a total of six beta-readers and I still caught way too many gerunds and to be verbs in my last edit. And try to eliminate every "there was" or "there were" you find. And to quote Stephen King, "The adverb is not your friend." Apparently a lot of crappy self-published ebooks exist out there. I believe that while some of these are selling, eventually the cream will rise to the top. Make sure yours is creamy.
I'd love to hear from anyone who has epublished or is considering doing so. Please comment and tell me a bit about your journey!

*ETA: I have been asked, "Why go through the trouble of reformatting to submit to Amazon when Smashwords automatically formats for Kindle (as well as many other formats)?" My answer: because at this time Smashwords does not place your book for sale with Amazon. That means if you want your book listed on Amazon for people to buy for their Kindles you must submit it separately to Amazon. Smashwords does list your book with B&N, but only if you make their Premium List, and I'm not going to take my chances.